Urban Cub: Featuring >> Ettel Bettel

“Ettel Bettel” is the game “cat's cradle” in Yiddish. This name is significant because this game is the way we like to create - with simplicity, variety and endless imagination.

If you like to dress your child(ren) in the softest, silkiest, cuddliest of clothing, then this brand is for you.

When I got the package with this sweatshirt inside, I was blown away. It is made from 100% organic cotton so you have no worries when your babe wears it. There is just something about dressing your child in clothing made from love, with natural fibers. I could not wait for Scarlett to wear this sweatshirt, and now that she has I am certain that it will be making an appearance more often than not. This is a piece that we can transition into those cold summer nights with shorts and a pair of sandals. Actually, most of Ettel Bettel's clothing can be worn all year and they have colors that are gender neutral, so they can be passed down from child to child. With the neutral colors, an easy transition from season to season, and the unbelievably soft fabrics what's not to love?

I haven't even touched on how adorable the art is on the clothes! Every season Ettel Bettel has new designs, ones that are simple yet super cute and fun! The girls are wearing the designs from the FW13 collection, but just wait until you see the new SS14 collection! The SS14 Collection releases on Feb 20th on the site, but if you enter our giveaway below you may have a chance of winning some! I am so serious when I say that Ettel Bettel is going to become apart of Scarlett's everyday wear. We are all about being comfortable, while still looking stylish...I mean, who doesn't want that??

If you are in the US you can purchase some of the SS14 collection here.

We have an awesome giveaway where you can win TWO pieces from the new collection!!!

See details on how to enter below!